Blog by Mike Blaney

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Ways That Visitors Get to Broker Websites

Yard signs, business cards, flyers, newspaper ads, magazine ads, television and all offline media play an important part in driving traffic to your website. Almost two-thirds of visitors come directly to your website.

Referring traffic relates to other websites that allow consumers to click through to your site. Referring traffic makes up on average 16.2% of all website traffic.

No Referrer - 64.3%
Auto Mail - 4.4%
Listing Syndication - 4.9%
Search Engines - 19.6%
Other - 6.8%

Broker Website Effectiveness Report – Copyright WAV Group 2008